Gulf Coast living, real estate and the music of Franky Cherry.
I grew up in Alabama, where music was always part of life. Somewhere along the way, I developed a love for the water, sunshine and adventure that eventually brought me to Florida’s beautiful Gulf Coast, a place I’m fortunate enough to call home.
Today, I’m a local real estate broker specializing in luxury waterfront homes and the Gulf Coast lifestyle throughout St. Petersburg, Clearwater Beach and the surrounding communities. I spend my professional days helping people discover the same coastal lifestyle I’ve come to love.
But there’s another side of me that has little to do with real estate.
Franky Cherry is where my imagination, personal experiences and love of music come together. The sound is big band, California surf rock and reggae, mixed with a little 2026 EDM. I write original songs about life, love, romance, friendships and the unforgettable characters we meet along the way.
Some songs are inspired by real adventures, others are entirely fictional, and a few fall somewhere in between. With a little help from modern music technology and AI-assisted production, I turn those stories and lyrics into music that blends vintage charm with a modern beat.
The music started long before Franky. As a teenager I worked as a DJ at WBHY Christian Radio, where I learned my way around sound boards and musical instruments, found my speaking voice, and picked up a bit of professional mixing. Today it’s just a hobby, and with the advent of AI it’s a whole lot simpler to produce.
When I’m not working or writing music, you’ll probably find me running along the waterfront at sunrise, paddleboarding with friends in Tampa Bay, cruising aboard my Regal, enjoying Clearwater Beach, or exploring the restaurants and nightlife of downtown St. Pete.
This website isn’t my professional real estate page. It’s simply a place to share the things I enjoy, the adventures that inspire me, the music I create, and a little of what makes life on Florida’s Gulf Coast so special.
Welcome to my world, where waterfront living meets a little swing, a little sunshine and a whole lot of stories.
Life provides the stories.
Franky Cherry provides the soundtrack.
It starts with Pinellas Run Club, a pack of us chasing the sunrise along the bay. On other mornings it’s a board instead of sneakers, paddling with St. Pete SUP and the Florida Paddle Tribe while the dolphins show off. Some of my best friends started as the person running next to me. A few of the best dates did too.
HYROX training fills in the rest of the week, for when an easy run feels too easy.
By 8:00 I’ve traded running shoes for a blazer. I’m a real estate broker with Coldwell Banker Realty, and I spend my workdays helping people buy and sell luxury waterfront and coastal homes from Downtown St. Petersburg to Clearwater Beach.
I also have a team of people supporting my clients, handling showings, listings and services, so nothing waits on me being at a desk. Whether I’m on a run, on the boat or up in the plane, I’m always just a phone call away: 727-944-8888.
It doesn’t feel like a separate life. Everything on this page, from the boat to the run club to the sandbars, is the lifestyle my clients are moving here for, and I get to show it to them firsthand.
By 6:30 the work phone goes quiet and it’s all play: beach volleyball until the light goes orange, with island and reggae playing, the kind that sounds like 90s Chili Peppers on a Saturday. On off nights it’s pickleball, a game I picked up from scratch and still can’t stop playing. Either way the evening ends the same: Pass-a-Grille, a drink, a good friend or a good date, and the sun going down into the Gulf.
Weekends are all play, and they start in the air. When the wind is right I trade four wheels for wings. I fly a Light Sport Cruiser as a Sport Pilot, and Tampa Bay from the air puts everything in perspective: the bridges, the sandbars, every spot I’ve ever dropped anchor.
The afternoon belongs to the boat. I drop the Regal off the lift, load up whoever’s around, and head for a sandbar. Music on, cooler full, nowhere to be. If you’ve been out with me, there’s a good chance you’re in the photos.
The day ends with headphones on and a new song taking shape, the same way it did back in my WBHY radio days, only a whole lot easier now. Franky Cherry was my grandfather’s name, and the music carries on our family’s Mobile musical legacy. A lot of these songs start on days just like this one, like the St. Pete SUP and Paddle St. Pete releases.
Every so often the Gulf boy in me heads for the hills. The Torch Red Corvette has run the Tail of the Dragon with the Fast Life Rally crew, which is 318 curves in 11 miles, and it never gets old.
Some trips it’s a convertible Mustang instead, top down on a back road with old country turned all the way up. That’s the Alabama in me. I’ll admit I get a little crazy-fun out there, and I wouldn’t have it any other way.
Downtown St. Pete, coffee in hand.
The best sunset on the coast. No argument.
Walk it, eat on it, watch the boats come in.
By boat, the only real way to get there.
Early beach before the crowds.
Dinner, live music, then wherever the night goes.